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Warren Nacua

Client work · 2025

Meridian Studio

Positioning & Visual Identity

Placeholder: printed brand identity collateral

Overview

Sample project: a studio that did good work but described it badly. Positioning first, identity second.

My role

Strategy & creative direction

Placeholder role description. Led positioning work, then directed the identity and applied it across touchpoints.

Client
Meridian Studio (sample client)
Year
2025
Tools
Figma, Adobe CC, Notion
Deliverables
Positioning statement, Identity system, Collateral, Brand guidelines
Capabilities
  • BRAND
  • MARKET

What I did

  1. 01

    Placeholder: interviewed sample stakeholders and clients to find the real difference.

  2. 02

    Placeholder: rewrote the positioning around one clear claim.

  3. 03

    Placeholder: directed the identity system and its application.

Visual gallery

Placeholder: printed brand identity collateral
Placeholder: campaign posters mounted on a concrete gallery wall

Results

Sample metric
—

Real results to be supplied

Related projects

All work

Next

Think we could work well together?

I'm always open to interesting problems, projects, and long-term collaborations.

Let's talk